Performance Max should not be treated as a black box
We build it around clear goals, strong data, controlled assets and ongoing performance analysis.
Everything we manage
for you.
Asset-group structure
Asset groups organised by product, service or audience for meaningful performance analysis.
Audience signals
First-party data and audience signals to guide the algorithm toward your best customers.
Feed alignment
Product feeds aligned with campaign structure for Shopping-led Performance Max.
Search-theme strategy
Search themes used to guide intent and monitor performance by query category.
Creative review
Asset quality reviewed regularly to ensure the algorithm has strong material to work with.
Exclusions and controls
Negative keywords, placement exclusions and brand controls applied where appropriate.
Performance monitoring
We track where budget is going and which channels are driving results within the campaign.
Take up
more space.
Let's find out what your Google Ads could be doing better.
No generic automated report. No obligation. Just a proper look at your account.